Pride is not better. They probably have a better HW devision but that gap is certainly narrowing. I think UFC is better in most other devisions.
Pride has the whole Fireworks and Explosions thing going on, which I hate. It reminds me too much of pro wrestling. I also like the idea of a cage much, much better than a ring.
The idea that Pride fighters "own" ufc fighters is bull shit. This usually only happens when UFC drops a fighter and he goes to Pride. This happens alot because Pride always takes the guys that weren't good enough for UFC. Ex. Lawler, Trigg, Josh Barnett, even Wandy. Now I'm not saying that Pride doesn't have good fighters, even some that are better than UFC fighters. But it is absolutely rediculous to say that Pride is "better" than UFC.