I think you misunderstood the point of the thread. The OP means the UFC can now use SF highlight tape to hype the GSP fight. Before they could only show brief clips of an unimpressive Kampmann fight.
SF had the same problem with Fedor, they couldn't use any Pride footage and they had basically no tape to hype him up with until the Rogers KO.
to me i dont think Shields will really care that much about his own HYPE , and showing some extra footage won't really make alot of difference so i suppose i can agree he probably is happy that they can hype more but Shields isnt the first guy that springs to mind when thinking of guys who are happy about this purchase.