Jones desperately needs better/smarter PR people around him. Honestly, if he came out and said "f#ck everybody, it's my life, my choice", he would be in a better position PR wise.
This passive Greg Jackson bullsh!t approach leaves him open to bullying from anybody including lame mediocre fighters like Brenamann.
The only reason I'm shocked by Jones' decision is because of the money he could have made by fighting Sonnen. He could have easily requested a $1 million bonus in addition to his regular pay.