I realize it's not a checklist - it's very much widely arbitrary.
But again - if we are looking at just visible damage alone it's not scored in a "one-shot" deal at the end of the fight (like the OP makes it sound). After round 1 - GSP wins in the damage department for the cut he opened near the end of the round. Same after round 2 as I don't recall GSP looking too bad. Lets say Condit wins round 3. If GSP looks no worse after the 4th round, and he opened another cut on Condit, then GSP should win round 4.
Again - I realize it's not a checklist, but thats how the judges should be approaching it.
I am not talking about cuts and bruises I am talking about the accumulation of power of strikes landed and damage done by attempted submissions.