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It could be all economical, after the holiday season some people not be able to justify buying a PPV with fighters they're maybe not familiar with headlining the show. Maybe the UFC should have tagged the Rousey/Carmouche fight onto another PPV with another title fight, and made this the Co-Main Event.
It's untested waters, but that should not take away the fact that Carmouche will give Ronda, and the fans, a hell of a scrap.
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