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Old 01-14-2013, 02:54 PM   #46 (permalink)
H33LHooK
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Quote:
LW needs a more marketable champion?
Why?

Is there some sizable demographic you're thinking of that the UFC is missing out on they don't already have?

IMO, the UFC already has all the low-hanging fruit in terms of their potential audience. So unless you're talking about something like a Chinese LW champion, I don't see how a different LW champ has any significant potential positive impact on PPV's/revenue.

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