So the number of buys for UFC 60 was initially 600,000 buys but after you account for all the late buys we learn that the actual number of buys was over 800,000.
K-1 producer Sadahuru Tanigawa recently spoke with the Japanese sports
media, and announced that the Fight Entertainment Group and K-1 have
received $16 million from Zuffa and the Ultimate Fighting Championship.
According to Tanigawa, the UFC's May 27th event at the Staples Center in Los Angeles, California, headlined by Royce Gracie versus Matt Hughes, did an astonishing 800,000 pay-per-view buys and that the overall show including pay-per-view buys, live gate and sponsor ship made approximately $32 million.
Due to the FEG and K-1 having Royce Gracie under contract, and
lending his contractual services to Zuffa and the UFC, FEG and K-1 have now
inherited half of that $32 million dollars.
Tanigawa was quick to point out that this incredible profit is the main
reason that Dream Stage Entertainment wants to bring PRIDE to North America, as the American pay-per-view market is much more lucrative. Tanigawa further rexpressed his desire to bring the HERO'S brand to the United States.
Referring to the massive American pay-per-view market, Tanigawa said,
"Things of this scale can't be done in Japan."
In Japan, the pay-per-view
market is not as coveted as in America and thus organizations such as K-1
and PRIDE still depend heavily on live gate, merchandising, and television
advertising deals to profit from events.