Bisping gains attention. People either watch to see him win, or watch to see him lose. No-one ignores Michael Bisping, very few are neutral about him. He also won an early TUF, and the UFC seem to look after the early TUF guys that have stuck around, especially winners. Since Bisping moved to 185, he's been in and around a title shot, and is a massive name in the UK. Bisping deserves every penny he makes.