It's not about making me feel better, just a conversation between level headed individuals. I'd put all the blame on Dana because to me it seems like it did tarnish the UFC's reputability. Seems like the past few years have seen a general decrease in matchup quality and ppv buys.
IMO Dana White has made multiple poor decisions over recent years and is living off his early success. Most people think he can do no wrong but I think he has done all the good he can do for the sport. He is no longer helping MMA.