SWTOR says hi. Watched some videos on ESO, not overly excited. It looked good but nothing spectacular.
In my opinion its better than SWTOR, I also prefer it to GW2.
The quests are way better than these two games, as are the graphics and feat system.
What the game really lacks is mini-games. The massive battles are great, its a bit of rip off from GW2 but it seems to work better. I really like mini games though as it allows you to stand out from the crowd.
I think MC said he was going to try it when it goes free to play, which it will. If you don't want to pay for the sub I recommend at least checking it out when it goes FTP.