Ummm... yeah... Joshua Stein. He's a Jew.
IronMan, when I saw your last name on a couple of the articles you wrote, I always wondered about that, you sly devil.
Hex, I'm with you. This has been a huge failure, especially when you consider that the best coverage of the sport comes through the internet.
I totally agree about the UFC failing to use the internet. If anything, Dana has continually blanket dissed the internet fans. The only forum he's ever shown any love for is the UG, and a few free tickets doesn't really equate to embracing the internet as a market.
Mainstream coverage has failed terribly to offer anything interesting or groundbreaking on the sport, but the UFC wants their audience, so they cater to the TV and print outlets.