Originally Posted by CashKola
When HBO attaches itself to boxing, it attaches itself to Joe Louis, Sugar Ray Robinson, and Muhammad Ali. It attaches itself to history, achievement, and glory. UFC has none of those things, and it will tarnish HBO's boxing franchise. Will UFC get good ratings? Probably. But so would naked boxing." - Report: HBO to Televise Three UFC Cards in 2007
That's right HBO. Keep associating yourself to fighters from 20, 30, 40 years ago. Spike will get that free spending 18-44yo market while you guys keep trying to run commercials for Crown Vics and showing softcore porn after 1am to keep those late night elderly happy.