In terms of the channel, five has much more viewers than ESPN (what UFC is on). In America you have 4 big networks (Fox, ABC, CBS & NBC) that all tv's get, and England we have 5 big channels that all tv's get (BBC 1, BBC 2, ITV, Channel 4 & Five). So being on one of the main five is a pretty big deal for BAMMA, even though FIVE is by far the smallest of the 5 (Their channels peak at about 1.5million, whereas BBC1 and ITV can peak at 12million +). But i agree that a 1 time 'test' isn't exactly a better deal than what the UFC's got.
FORMER UFC CPL CHAMPION
Events Attended: UFC 120, CWFC 45, CWFC 52