Is Scott Coker the best promoter in MMA? - MMA Forum - UFC Forums - UFC Results - MMA Videos
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View Poll Results: Best Promoter in MMA
Scott Coker 1 5.00%
Dana White 18 90.00%
Gary Shaw of course 1 5.00%
Other 0 0%
Voters: 20. You may not vote on this poll

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post #1 of 40 (permalink) Old 06-27-2008, 04:04 PM Thread Starter
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Is Scott Coker the best promoter in MMA?

Now this might be crazy because Dana is so successful and has done such a great job with the UFC but is it possible that Coker is even better.

Coker is running a promotion that is making money. In it's 2nd year. It has the largest MMA paid attendence on US soil. He has a strong stable of fighters including Babalu, Cyborg, Melendez, Thomson, Cung, Misaki, Overeem, Frank, and more. Has a TV deal with NBC that while it might have a bad timeslot has done well. And is talking to NBC about doing a live card.

Coker has done some amazing things. I mean Dana talks about how you have to lose money in MMA but Strikeforce hasn't been this guy is doing a great job and they do some damn good matchmaking. So is he the best promoter in MMA.

Last edited by bbjd7; 06-27-2008 at 04:08 PM.
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post #2 of 40 (permalink) Old 06-27-2008, 04:18 PM
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Does Coker have the job he has without Dana? Dana put MMA mainstream, Coker is just following what Dana/UFC did. Dana by far had a harder time than Coker in that the UFC was the one to breakdown the barriers and Dana was leading that.

Last edited by MLS; 06-27-2008 at 04:21 PM.
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post #3 of 40 (permalink) Old 06-27-2008, 04:41 PM Thread Starter
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I agree however Coker is doing things with a promotion that no one else has. 2 years in he is in the black and close to doing Network TV events.

I'm not saying Coker would be where he is without Dana. But I'm saying that Coker might be better at promoting than Dana.
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post #4 of 40 (permalink) Old 06-27-2008, 04:44 PM
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Outside of San Jose how big is Strikeforce? Now pose the same question about the UFC.
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post #5 of 40 (permalink) Old 06-27-2008, 04:47 PM Thread Starter
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UFC obviously but is that really fair. Strikeforce has been around for 2 years. Dana's run UFC for 8 years and the UFC had been known before that.

The question is whether Coker is doing a better job as a promoter than Dana and considering that he is turning a profit putting together good cards, Having some solid stars some of which they produced is pretty damn good.
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post #6 of 40 (permalink) Old 06-27-2008, 04:51 PM
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Ok, but you can't put Coker's two years up against Dana's becuase of how much easier it is for Coker. Turning a profit now is easier then when Dana started with the UFC, so thats not as impressive as what Dana did/does. Strikeforce is a niche company so of course they could turn a profit when they hold events in their own backyard.
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post #7 of 40 (permalink) Old 06-27-2008, 04:58 PM Thread Starter
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Turning a profit is much tougher now. Fighters are demanding much more money and you have to pay it or they will go somewhere else. Why do you think IFL, and Elite XC are bleeding money. Affliction has no chance of not losing a ton of money on their first card.

It was so hard to make money in MMA now days and Coker has done an amazing job of it.
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post #8 of 40 (permalink) Old 06-27-2008, 05:09 PM
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Haha, wow. Lets see the IFL is losing money because of it's team format, nobody wanted to see that. EXC loses money because it overspends on fighters (Kimbo) same with Affliction. Which to me seems like bad business models for than anything else.

When Dana started he had to build a sport that was banned, didn't have to many fans or sponsors. How do you make money without fans buying your event or sponsors paying to have their logo be seen? UFC didn't have this at the start, Coker does. Also when the Dana started and they held events in Vegas the UFC was competing against Boxing for fans. So Dana had to draw those fans from boxing to the UFC event, which means more advertising money spent. How much advertising for Strikeforce do you see outside of San Jose? The UFC was the biggest MMA organization in the US so all the big fighters came to it, which means the UFC would have to spend a huge amount of money to get all these fighters. Coker's payroll most likely pales in comparision to what Dana's was, again losing money. So how is it easier to turn a profit now?

Last edited by MLS; 06-27-2008 at 05:14 PM.
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post #9 of 40 (permalink) Old 06-27-2008, 05:19 PM Thread Starter
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Because of one word Competition.

Coker can't pay his fighters low numbers like Dana did early on because they can leave.

It's hard to get fans when you don't overspend but Strikeforce has done it.

In fact if you look at what Strikeforce is doing it's pretty similar to what the UFC did when Zuffa started running it. Zuffa didn't do many events outside of Vegas until UFC 65. Strikeforce has an amazing business model and honestly if it's so easy to run an MMA promotion now days how come no other main promotion is in the black besides UFC and Strikeforce.
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post #10 of 40 (permalink) Old 06-27-2008, 05:26 PM
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The answer is no. Dana is the best promoter probably in all of sports. I'm also pretty sure Strikeforce does more shows in the US than UFC and the San Jose venue holds more people than most of the UFC venues which are generally in casinos when not out of the country.
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