Universal, Virgin Media to offer MP3 service through ISP
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In an effort to reduce online music piracy, British Internet provider Virgin will work with Universal Music to offer a new unlimited music download service.
When a user downloads an MP3 track through the service, it can then legally be used on an any MP3 player.
Virgin is expected to work with other record labels, with announcements expected throughout the rest of the year. In agreement to participate in the service, Virgin also has vowed to better control music piracy of its subscribers.
The joint Virgin-Universal service is expected to launch before Christmas. Pricing for the service wasn't released, but it should be comparable to a few music albums per month -- between 10 GBP and 20GBP per month, according to sources.
Is this a service you'd be interested in using? What's the maximum you'd be willing to pay?