DW: Rousey is MMA's most covered fighter. - MMA Forum - UFC Forums - UFC Results - MMA Videos
UFC The Ultimate Fighting Championship (UFC) is a U.S.-based mixed martial arts organization, recognized as the largest MMA promotion in the world. The UFC is headquartered in Las Vegas, Nevada and is owned and operated by Zuffa, LLC. This promotion is responsible for solidifying the sport's postion in the history-books. UFC is currently undergoing a remarkable surge in popularity, along with greater mainstream media coverage. UFC programming can now be seen on FOX, FX, and FUEL TV in the United States, as well as in 35 other countries worldwide.

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post #1 of 37 (permalink) Old 02-22-2013, 03:25 PM Thread Starter
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DW: Rousey is MMA's most covered fighter.

http://www.mmamania.com/2013/2/21/40...ention-ufc-157

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How big has Ronda Rousey's impact been on mixed martial arts (MMA) and Ultimate Fighting Championship (UFC)? Bigger than former box office behemoth, Brock Lesnar, that's how big.

Lesnar, who exploded onto the scene at UFC 81, never attracted the same level of media attention and buzz as "Rowdy," according to company president Dana White, who said at today's (Feb, 21, 213) UFC 157 press conference that his first-ever female Bantamweight champion is already a knockout outside the Octagon.

But, exactly how much more? According to White, it's not even close.

His words:

"No, she blows him out of the water. No fighter who has ever fought for the UFC has received as much attention as she has, it's a fact. Honestly, going into this thing, I didn't know that would happen. I didn't think HBO and TIME Magazine and all these other outlets that never come to us, would. I didn't see that happening. And if they did, I didn't think it was going to be positive. I thought it was going to be freak show. Nobody pulled the freak show card, nobody has really smashed the main event on this card and it's been pretty cool."

When Lesnar traded in his professional wrestling attire for MMA fight gloves, he brought with him legions of fans who followed and supported him during his time spent with World Wresting Entertainment (WWE). With it, he helped the UFC draw impressive pay-per-view(PPV) numbers in all seven events in which he participated, five of which he headlined, including the historic top-grossing UFC 100 card.

As Rousey prepares to make more history this weekend (Feb. 23, 2013) at UFC 157 when she takes on Liz Carmouche in the first-ever women's bantamweight title fight for the promotion, it will be interesting to see if all the attention she has garnered to date will translate into dollars and cents.

Money talks.
Is White once again blowing smoke? Or is this legitimate? I'll be honest with you lot, I've not seen one televised news story, nor a single newspaper or magazine article on Rousey since she signed with the UFC. And for what must be the first time in ages, not one of my friends has even acknowledged that there is a UFC PPV tomorrow. How is this reflective of the most covered performer in MMA?

I know that when Brock signed, and especially when he won the UFC HW championship, his face was everywhere. You'd read about him, see news stories on him, hear people talking about him. I have all the respect in the world for big Ronda, but I must be looking in all the wrong places because I've certainly neither seen nor heard the amount of coverage to justify Dana's claims.

Anyone feel differently?
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post #2 of 37 (permalink) Old 02-22-2013, 03:35 PM
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She may be the most covered. Anderson seemed to be getting a lot of press in Brazil though.

That's not going to translate to the numbers Brock brought, regardless of your opinion on him no one can deny Brock was the biggest draw in MMA history. Ronda won't get close to 500k.


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post #3 of 37 (permalink) Old 02-22-2013, 03:36 PM
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to be honest, I haven't seen anything out of the ordinary either.


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post #4 of 37 (permalink) Old 02-22-2013, 03:44 PM
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She was on SC which isn't groundbreaking but I'm pretty sure she was the first person to be on there since Chael. So it has been getting good coverage, no clue if they've talked about her on ATH or PTI but they haven't on First Take. Danica Patrick got a lot of attention if she hadn't got the pole for the NASCAR race Ronda might have got some more attention.


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post #5 of 37 (permalink) Old 02-22-2013, 03:54 PM
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I think Dana has it right.

I don't know if a lot of MMA fighters get on talk shows.

Its usually big names like Manny Pacquiao that get on those?

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post #6 of 37 (permalink) Old 02-22-2013, 05:24 PM
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Does anyone really believe this? Obviously he is going to say this because there is no more money the UFC can make from Lesnar. It's not like other sports where you can get money from retired athletes.

Dana also said GSP was their biggest draw.

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post #7 of 37 (permalink) Old 02-22-2013, 06:04 PM
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Idk about a big draw but she's getting a lot of attention from the press. Doing a simple google search would reveal that.
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post #8 of 37 (permalink) Old 02-22-2013, 06:32 PM
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Im not convinced, Dana seems to be buying his own hype more and more lately, the next 18 months will be interesting.
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post #9 of 37 (permalink) Old 02-22-2013, 06:37 PM Thread Starter
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Quote:
Originally Posted by meli083 View Post
Idk about a big draw but she's getting a lot of attention from the press. Doing a simple google search would reveal that.
If she's legitimately 'everywhere', then I shouldn't have to google her press.
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post #10 of 37 (permalink) Old 02-22-2013, 06:37 PM
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I'd be very surprised if she does Brock numbers straight out the gates.



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