UFC on Fox 11 gets lowest rating ever - MMA Forum - UFC Forums - UFC Results - MMA Videos
UFC The Ultimate Fighting Championship (UFC) is a U.S.-based mixed martial arts organization, recognized as the largest MMA promotion in the world. The UFC is headquartered in Las Vegas, Nevada and is owned and operated by Zuffa, LLC. This promotion is responsible for solidifying the sport's postion in the history-books. UFC is currently undergoing a remarkable surge in popularity, along with greater mainstream media coverage. UFC programming can now be seen on FOX, FX, and FUEL TV in the United States, as well as in 35 other countries worldwide.

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post #1 of 30 (permalink) Old 04-20-2014, 10:17 PM Thread Starter
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UFC on Fox 11 gets lowest rating ever

Per MMA Torch:

Saturday's UFC on Fox 11 event may have been a solid night of fights for hardcore fans of the sport, but the broadcast drew the lowest viewership ever for a UFC on Fox event.

According to the overnight ratings report for Saturday's network TV schedule from TVByTheNumbers.com, the UFC's offering on Saturday night drew just a .8 rating in adults 18-49, and only 1.99 million viewers on average.

That number will rise slightly when the West coast and over-run figures are plugged in later this week, but it will still be the least viewed UFC broadcast on the network ever.

The .8 rating was down from the 1.1 posted in January by UFC on Fox 10, and in total viewers the UFC and Fox placed fourth out of the four major networks for their timeslot, even falling below a rerun of CBS' Mike and Molly.

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Not surprising. I've been saying for the past six months how UFC has a broken model. It's really just getting to the point where it's hard to keep track and/or care about all the events. I think ratings and buys will continue to tread sideways or downwards, although people will still come out for the big cards/shows.

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post #2 of 30 (permalink) Old 04-20-2014, 10:43 PM
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Yep, to many shows for me to keep track of now, I love me some MMA but I can't catch every event now. Even some I have choice to watch fights or do something else I choose the something else because the card IMO isn't that great. Less shows with badass cards is better IMO then more shows and watered down cards.

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post #3 of 30 (permalink) Old 04-20-2014, 10:49 PM
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Well the card was competing with both the NHL and NBA playoffs to be fair. Not to mention it's a holiday weekend. Everyone's too busy celebrating Jesus and what not.

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post #4 of 30 (permalink) Old 04-20-2014, 10:57 PM
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this is what happens when you don't keep Mighty Mouse on the show.

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post #5 of 30 (permalink) Old 04-21-2014, 04:26 AM
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the casuals don't buy ppvs, fox cards are targeting casuals...... fighters on fox cards usually fight on ppvs, casuals don't buy ppvs. break the ppv model and move it all to fight pass,/ free tv. this is the way.
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post #6 of 30 (permalink) Old 04-21-2014, 06:26 AM
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NHL & NBA playoff games going on at the same time easily explain the low numbers. The UFC can't compete with the big 4 sports leagues for casual viewers when it comes to playoff games.
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post #7 of 30 (permalink) Old 04-21-2014, 06:43 AM
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Quote:
Originally Posted by AlphaDawg View Post
Well the card was competing with both the NHL and NBA playoffs to be fair. Not to mention it's a holiday weekend. Everyone's too busy celebrating Jesus and what not.
Yep.

Plus, Im not sure these type of TV viewer-ship systems work with modern tech. For example, people now own triple tuner TV boxes with recording facilities. So, people could be watching one thing and recording two others. Less people watch "live" TV then ever before.
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post #8 of 30 (permalink) Old 04-21-2014, 06:46 AM
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It was also a pretty busy weekend in Boxing as well, so fight fans may have had their attention elsewhere.
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post #9 of 30 (permalink) Old 04-21-2014, 10:02 AM
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I prefer watching the ufc as a recording; they have a ton of downtime in their broadcasts. I don't want to spend 6 hours watching around 2 hours of actual fighting. People can't stop bitching about how long baseball games are and they usually aren't half as long as an entire ufc show.
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post #10 of 30 (permalink) Old 04-21-2014, 10:17 AM Thread Starter
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Quote:
Originally Posted by Soojooko View Post
Yep.

Plus, Im not sure these type of TV viewer-ship systems work with modern tech. For example, people now own triple tuner TV boxes with recording facilities. So, people could be watching one thing and recording two others. Less people watch "live" TV then ever before.
I might be wrong, but I am pretty positive DVR counts towards ratings.

All in all, doesn't matter what else was on TV, there's a clear correlation with the ratings & pay-per-view buys declines. As I have said numerous times, hopefully it continues so the UFC changes their ass-backwards model.

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