One of the big questions surrounding the launch of customized Reebok fight kits for the entire roster was, just who is going to buy an $80 t-shirt for a non-team sport, whose only distinction is the name on its back? It turns out, if your name isn't one of the top sellers for Reebok right now, nobody. And because of that, it seems that Reebok has decided to stop advertising most kits directly. At least, that's the message that's currently going out to the MMA media through various sources close to the company. MMAJunkie first reported the news after all but the 8 most popular jerseys (h/t Reddit) were pulled from the website.
A website glitch on Wednesday morning brought down Reebok’s online store for UFC fight kits, the apparel maker’s PR agency today told MMAjunkie.
“It’s a technical issue that Reebok is working to resolve,” the PR rep said.
The glitch – and the apparel maker’s online customer service reps – made it appear as though Reebok had drastically cut the availability of the fighter kits, which retail for $79.98.
The PR rep said a Reebok customer service rep who said that the kits had been pulled because there “a LOT of unhappy parties” was “very misinformed.” A separate customer service rep said only eight kits were available and added “they have pulled several from the list.”
I find it ironic that the title of this thread implies Reebok is "brain dead", when it appears the author may have been experiencing a "brain dead" episode himself when he tried to make it coherent.
I honestly don't see how it's been possible to have such a terrible general debut of Reebok's UFC anything. From misspelled names to this craziness. How do they vet anything they release? I've never heard Conor claim anything other than the whole of Ireland. I've never heard him rep one region over the other, so where would they even come to the thought that this would be an idea at all?
I was wondering where they got the idea of favoring one region over the other. It's a political issue which he never mentions, so why the political shirt. I didn't think that was that hard to figure out.
You just like to argue for the sake of arguing, I don't know what you get out of that.
What a fvcking stupid brand, another schoolboy error.
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