Brock is manipulating UFC and fight fans to his (and Dana's) advantage. I'm really surprised that people don't realize he is HYPING his fights and making money off of all his detractors who want to see him lose:
Brock Lesnar's short road to a title shot
submitted by pelechati
"It wasn't long ago when Brock Lesnar was a farm boy growing up in South Dakota. His family struggled to make ends meat, he grew up humble and hungry for success.
People think Brock is cocky for his statements about Randy Couture. He's made statements like "I'm going to show this guy he's just too damn old to be here", but what people fail to realize is Brock is a showmen. Brock is was the youngest WWE champion in the history of the federation, beating The Rock for the WWE championship at Summerslam in 2002. Vince McMahon the owner of the WWE teaches his employees to be a charismatic, and to be a showman. Brock is simply doing what he was taught.
This guy defies odds, compiling a record his senior year of high school in "real" wreslting of 33-0, winning the NCAA national championship in 2000 and breaking into a sport where only the best compete. Brock has only been in 3 MMA fights total since June of 2007 and has shown probably the greatest growth of fighter seen since Josh Koscheck. He used to just be a wrestler with an insane physique that was taking on MMA as a hobby, but now he's learned how to use his fists and kicks to dismantle his opponents. He's learned how to fake a wrestling shoot to throw a straight right is opponent isnt expecting.
At UFC 91 Brock Lesnar will take on his greatest challenge yet. A Grecco Roman wrestler who has proven age ain't nothing but a number, dirty boxing is everything and if you give him an opening he'll take it by sweeping you and putting you on your back. Yes father time himself Randy Couture will give Brock probably the beating of his life, but will Brock wilt at the site of his own blood or learn from the likes of Georges St-Pierre?
For those who don't remember Georges got into a fight two years back with BJ Penn where BJ picked him apart in the first round, breaking George's nose and it made people wonder if George was simply outclassed and outgunned. Georges picked up the pieces and proceeded to take Rounds 2 and 3 from BJ and earning himself a title shot in the process. The site of their own blood changes a fighter, they either crumble or rise to the occasion.
Which Brock will show up is anybody's guess? We will find out Saturday."