Originally Posted by DCDIME
Competiton breeds emotional extremes. There is probably not too many athletes out there that have never swore. It's part of the game, I guess you could say. Dana White uses cuss words often like an exclamation point on his statments. I'm sure the t.v. Dana we see is a bit more animated than the Dana that talks to the NSAC and corporate sponsors. While not appropriate all the time, it's a fact of life and no youth is immune to hearing it. Does it make the UFC seem dumber/classless? Depends on one's tolerance i guess?
I think to some, it does actually make it seem dumber or classless, infact it gives a lot of people the impression that the fighters that are competing, are nothing more than crass barbarians. It's just one more negative point that causes a kneejerk reaction in some. In any sport you'll find people in the locker rooms swearing, whether its football, soccer, hockey, baseball, or whatever, but the fact that for the most part they act with a level of professionalism and aren't going out of their way to swear and act like total savages makes it more palatable for the masses.
As for Dana acting that way on TV as opposed to meetings and interviews... you're completely right. I think back to a number of interviews now, and remember pondering "wow, he managed to do that entire interview without swearing once, and remaining articulate". Swearing and acting/being like one of the guys in the gym will most certainly endear a select audience to him. So I can understand it.
I believe Hughes has the view that Champions are role-models that a lot of younger people look up to, and casual people do as well, and that they should act in a way befitting said responsibility in public.
Bottom line: I don't mind swearing myself, infact I get rather creative on a daily basis, but believe you need some shining examples of the top guys to show the public a certain behaviour to make the sport easier to accept for those that do find swearing particularly vulgar.